NY Times: Behind a Secret Deal Between Two Online Tech Giants
Other companies were shut out and are not happy. At issue is a thing called “header bidding” for online ads.
(From The New York Times)
Facebook disclosed that it had joined Google’s program in one line in a Dec. 2018 blog post. But it did not reveal that Google, according to the draft complaint, provided Facebook with special information and speed advantages to help the company succeed in the auctions that it did not offer to other partners — even including a guaranteed “win rate.”
This article was originally posted here: https://www.ac2news.com/2021/01/ny-times-behind-a-secret-deal-between-two-online-tech-giants/.