US Government & Yale collaborate on the best messaging to get people to take the Covid vaccine
Wouldn’t a vaccine sell itself?
(From Lew Rockwell)
The study looked at around 4000 participants aged 18 years and up, all of whom had to be US residents of course.
The various ‘arms’ used in the study when it came to messaging were as follows:Other: Control message
Other: Baseline message
Other: Personal freedom message
Other: Economic freedom message
Other: Self-interest message
Other: Community interest message
Other: Economic benefit message
Other: Guilt message
Other: Embarrassment message
Other: Anger message
Other: Trust in science message
Other: Not bravery message
This is how ‘narratives” are crafted.
This article was originally posted here: https://www.ac2news.com/2020/08/us-government-yale-collaborate-on-the-best-messaging-to-get-people-to-take-the-covid-vaccine/.